When Porsche launched its new “Engineered for Magic. Everyday” advertising, the company also invited independent filmmakers to submit short films demonstrating how Porsche vehicles fit that motto.
The company let ten filmmakers borrow Porsches to produce their short videos, and has now released the winning video and the two runner-up sports on YouTube.
Check out the winning and two finalist My Daily Magic videos below.
The winning film was “It’s a Magical Life” by Michael Korbel, and follows the life story of a Porsche 911 owner — from meeting a girl on the beach to dropping his son off at school. Korbel’s film will be shown online and before movies at Spotlight Cinema Networks around the country.
Porsche also has published two of the ten finalist videos to YouTube. In “Sweet Dreams,” directed by Rod Guajardo, a young child dreams of the adventures her family will have driving to a picnic in…
View original post 232 more words